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Social Media for Small and Developing companies

Start Date:
22 Oct 2017
QAR 11000
Course Name: Social Media for small and developing companies
Course Information
In today’s market, social media is a highly effective way to grow your business and attract new clients. Social media marketing is a cost effective method and provide direct line to current and prospective clients.
This course is designed to provide learners with complete guide for small and medium businesses. In addition, it will guide you as a learner to identify the most suitable social media platform according to their business type.
In this course, you will be required to participate in social networks and blogs. Participants will have hands-on experience with several forms of social media technology. Participants will also be involved in class discussions, presentations, readings, case studies, etc which will highlight new effective strategies and applications of these platforms.
Upon the completion of this course, the participant will be able to:
  • To identify the most appropriate social media for your project
  • To understand the impact of each  social media platforms
  • To evaluate the content type before displaying it your audience
  • To properly deal with different types of audience and your companies opposed
  • To apply a plan for your company on social media
  • To use your competitors to market your company
  • To learn the promotions steps of your company on social media
  • To increase your projects sales on social media
  • To build marketing campaign and understand different ways to effectively manage the campaign
Target Audience:
  • Individuals with small or medium businesses
  • Entrepreneurs seeking business promotion
  • Online business store
Prerequisites: Introduction to Social Media Basics
Course Structure:
This course provides interactive training sessions that involves lecturing, group discussion/exercises, self- assessment questionnaires, case studies, role-play activities, and video-based learning. This course is designed to provide complete buffer guide to building social media for small and developing companies and its influence on the company’s growth.
Course Facts:
Duration: 5 Days
Date: Oct 22-26, 2017
Course Fee: QR 11,000
Program Contents
  • Fun and light-hearted ice breaker activity (The little known fact, true or false, problem solvers, etc)
  • Introduction about the importance of social media and its impact on small and medium companies
  • Statistics about small and medium companies that created success through social media
Module 1
  • What are the proper social media platforms for any business?
  • What are the importance of each social media platforms?
Module 2
  • What are the proper content types to display to your audience?
  • How to properly deal with different types of audience and your companies opposed?
Module 3
  • What  are your company’s promotion steps on social media?
  • How to increase your projects sales on social media?
  • How to build marketing campaign and what are the ways to effectively manage the campaign?
Module 4
  • End of Course Assessment - Final Assessment

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